How It Works

Shop our large selection of both premium quality natural and lab-grown diamonds. Buying a diamond shouldn't just be based on the click of a button. Our 3 step process ensures you not only get the diamond of your dreams, but are confident and educated about your diamond's intrinsic value. Here's how:

Step 1

Access our diamonds in-store or by digital appointment. Stop by a showroom anytime, walk-ins are welcome and no appointment is necessary. For a more exclusive experience book your free virtual or in-person consultation through the button below.

Step 2

Receive a one of a kind diamond education and learn about the value of shopping at a DIAMONDS DIRECT® showroom with one of our expert certified advisors. 

Step 3

After selecting the perfect diamond, choose the perfect ring setting from a wide range of designer styles.


A Sneak Peek

Take a look at some of the designer styles available at our showrooms. Love what you see? Don't wait! Book a private appointment to try on all your favourite styles at one of our showrooms or within the comfort of your own home.